Key Takeaways
Create three lead generation buckets: sphere of influence (everyone knows you're a realtor), paid marketing (reinvest 20% of earnings), and sweat equity (prospecting, open houses, networking)
Use the 70/30 social media blend - 70% personal life content and 30% business content to build authentic relationships and stay top-of-mind
Practice daily gratitude to maintain positive mindset - you cannot be in a negative emotional state while genuinely grateful
Focus on building rapport and relationships over being the highest bidder - win deals through connection, not just price
Leverage your time by saying no to anything that's not wildly important and building a team to handle tasks outside your highest value activities
Quotable Moments
”“I cannot be angry, upset. I can't be any of those negative emotions that really hurt us if I'm in a state of gratitude.”
”“The faster you give without expecting anything in return, you your success will skyrocket.”
”“If you're pretending to be anything other than what you are, you will become exhausted.”
”“Everyone's gonna know I'm a realtor. That's not gonna happen. Everyone's gonna know I'm a realtor.”
About the Guest
Templeton Walker
The Templeton Group
Templeton Walker is a real estate agent and investor who runs The Templeton Group. He specializes in wholesaling, flipping, and traditional real estate sales, and is known for his ability to consistently close on wholesale deals which has earned him a strong referral network. Walker achieved significant growth by doubling his income through adding wholesaling to his business model and went from zero to mega producer status in 36 months.
Full Transcript
9441 words
Full Transcript
9441 words
Steve Trang: Hey. What's up, everybody? Welcome to the very first episode of Real Estate Disruptors. I'm here with my boy, Tee. We're gonna talk about a couple of things, but the main topic is zero to mega in thirty six months, which is an amazing accomplishment.
Templeton: Thank you.
Steve: So thanks for coming.
Templeton: Appreciate it.
Steve: So the first thing I wanted to ask you was just a little bit about yourself. You know? Like, how did you, you know, get into real estate or, you know, just tell me a little bit about your story.
Templeton: Well, appreciate you having me.
Speaker 2: Yeah.
Templeton: It feels cool to be behind the mic because we're always talking every day, all day. Yeah. But to be in this setting is pretty fun. Okay. So my aunt, successful realtor in Prescott, my aunt Cindy, who I love dearly Yeah.
And thank God for her every day because she, like, opened my eyes up to this business. She called and said, hey because I actually called her selling a multilevel marketing pill. And, she What you want? Protan them. It's actually a cool pill.
Chris Michael, if you're watching. He kills it with it. Right? Yeah. But that's the type business you gotta build a big pipeline down line and I that was not for me.
Right? Right. However, I called her, selling her on that. She's like, look. I'll buy the pill, which I was pumped because I was gonna make my $200.
Mhmm. But she goes, if I do this, let me pay for real estate school and then you go to school and pay me back out of your first deal.
Steve: Yeah.
Templeton: So fast forward, I got through school. I I came out of the gates selling more than just, I guess, I I didn't know what the heck I was doing, but I I think in my first or second month, I sold four homes.
Steve: Wow.
Templeton: And, I was like, wow. Okay. This is what I wanna do, but I need to get better at
Steve: it. Yeah.
Templeton: So then you had asked what were my biggest challenges.
Steve: So what were your early struggles? Like, what was you what was temp's biggest challenges when you first got in the business?
Templeton: Leads. I did not know how to create leads. Yeah. Like, I thought leads were like this mysterious unicorn that, like, only top producers had. I was like Yeah.
I would see these ads for, like, leads, leads, leads. We have more leads than we know what to do with. Right? And I was like, what are people doing? Like, I just post on Facebook and and get engagement there, and and I was very fortunate to have friends and family use me early, and I would hustle and do open houses, things like that.
But I didn't know how to create leads. So that was my biggest struggle is I had to figure out how to create a massive amount of leads so I could have more at bat
Steve: Right.
Templeton: And get better and get better.
Steve: So how did you solve that problem?
Templeton: Okay. So I call it, like, my buckets.
Speaker: So I
Templeton: have my sphere of influence bucket. Anyone who knows me knows that I'm a realtor, knows I'm excited about it, and knows I wanna help them. Like, 100%, no one's ever gonna see me, like, walking in the mall. I'm like, oh, hey, Tim. Haven't seen you in forever.
How are you how have you been? What have you been up to? I bought a house, and I'm like, dude. I'm a realtor. Right.
Steve: I
Templeton: would've used you. Like, and they're and they say, hey, Tim. I would've used you. That's not gonna happen. Yeah.
Everyone's gonna know I'm
Steve: a realtor.
Templeton: Okay. That's number one. Number two is I started taking 20% of what I earned and and reinvesting it in my business, mostly in marketing. So Internet ads, just making sure I was creating deal flow from people that are outside of my sphere of influence that don't know me. And then number three is I call it like your sweat equity.
That's prospecting on the phone and open houses and networking.
Speaker: Yeah.
Templeton: So you have your SOI bucket, you have your Internet lead bucket that you're paying for, and then you have things that are free, open houses, networking events. And if you go into each one of those things with, I'm a realtor. I'm excited about it and I'd love to help you.
Speaker: Mhmm.
Templeton: You're gonna get a lot of business.
Steve: So one of my favorite objection handling. Right? I've never tried this, but you taught it to me. Was I'm calling you and I said, hey, I'm calling you so your house is no longer in the market. You know, that is already sold, blah blah blah.
And you come at or and or you call me and I tell you, yo, like, I already got I already have someone I'm gonna work with.
Templeton: Right.
Steve: And you say
Templeton: this is the potato salad one? The Goldfish one. Oh, we we can't cuss on this though. Right?
Steve: I'm I'm not sure if it's a family program. It's probably okay.
Templeton: Okay. Well, so you you're already working with someone. I'll be like, Steve, that's great. I have a Goldfish.
Steve: Yeah. What what?
Speaker: Why are
Templeton: we talking about shit that doesn't matter? And then I just flow to so, like, I have that one. And then I'll also, like, whenever people are working with family, I'll say, hey. Look at this. Whoever you're working with, I totally respect that.
And if you're gonna work with them, 100% good. Yeah. Just keep me in mind because if something goes wrong with this transaction, you don't have to see me at the family barbecue every Sunday and eat shitty potato salad with me. So how about I take care of this transaction for you at a very high level and I pay your cousin who just got in the business and doesn't know what they're doing. I'll pay them a handsome referral fee and we all win.
You can see your cousin and you need to show your potato salad. You're gonna get a high level of representation and we can all, you know, kinda solve that problem. So goldfish and potato salad. Remember those two.
Steve: Okay. Remember those two, everybody. You're paying attention. So going back a little bit, you said that, you know, everybody's gonna know that you're a realtor.
Templeton: Yeah.
Steve: How does everybody know you're a realtor?
Templeton: Social media.
Steve: Okay. So talk about that.
Templeton: Okay. So again, I've created systems and processes around this, but in the beginning, I had nothing to stand on. Right? I was 25. If we're being honest, not many people believed in what I was gonna what I was doing because real estate's a hard industry.
Speaker: Mhmm.
Templeton: And I know and I have had a lot of ideas in my life that didn't really pan out. So rightfully so.
Steve: Serial entrepreneur.
Templeton: Right. My friends and family were probably like, okay. What's temp up to now?
Steve: Yeah.
Templeton: So but I just slowly prove them wrong, prove them wrong. And they they all love me and believe in me, but I know deep down a lot of them are like, dude, there's more realtors per capita in Maricopa County than anywhere in the world.
Speaker: Right.
Templeton: Right? So it's a competitive market.
Steve: Oh, yeah.
Templeton: So tell me the question again. My bad. I was freaking out.
Steve: How does everyone know that you're the realtor?
Templeton: Okay. So I would post and I was like, you know what? I'm gonna post so much about real estate and be genuine about it that everyone is going to think of me when it comes to this. Whether they use me or not, they're gonna at least think of me. So that was social media.
Steve: Okay. So I think something we should probably share. I don't know if we can maybe insert this later on, but the the the, shaving. Oh, waxing my chest. Yeah.
Talk about that.
Templeton: Okay. So I make crazy videos and and Denise, my wife Yeah.
Speaker: Who a
Templeton: lot of you guys know and she's she's the bomb. But she comes home and she's like, hey, hon. I got this new waxing kit. I wanna try it. Let me wax your nipple and just see how it works.
Yeah. And I'm like, well, let's not waste this opportunity. Let's go Facebook live. It's gonna be funny. So we end up doing the whole test.
And I don't know, like, what disconnect I had in my mind, but I forgot that it's hot wax. Right? Like, it's I was just thinking, like, it's gonna hurt. I was thinking about the pool pain, not the heat pain.
Steve: I'm probably the same way.
Speaker: I don't
Steve: think about that.
Templeton: So when she touches me with it, I was like, oh my god. It's so hot. Like, I'm dying. But I was crying. Like, that video had the most viewership ever.
Steve: Right.
Templeton: People loved it. But long story short,
Speaker: a
Templeton: good friend of mine now, Derek Tubbs
Speaker: Mhmm. Who
Templeton: we work with as a lender, he reached out to me and goes, hey. I looked at your production. You're doing a lot of deals. I wanna come correct. I got a deal for you.
Yeah. I saw you on that video. Me and my wife were crying laughing. And he so he sent me a deal that I made $8,000 on that month
Speaker: Right.
Templeton: Because I waxed my freaking chest.
Steve: So, like, that's just like The wax paper itself.
Templeton: Oh, easy. The pain though, man. I oh, I looked like, full. The chest was not pretty for about a month.
Steve: I love that your your pieces, your your sets are more organized now, but I also miss the Templeton jumping out of a pool without a shirt on.
Speaker: Well, I
Templeton: don't have a pool anymore because I've downsized.
Steve: Oh, is that what it is? I'm a minimalist now. Okay.
Templeton: But, no. Like, just before this, I did a episode to learn some shit about real estate in less than sixty seconds. That's, like, one of my favorites.
Steve: Okay. Cool. Knowing what you know today, what would you do different?
Templeton: I would work harder sooner. Yeah. So, like, just like every other realtor, I would make money
Speaker: Mhmm.
Templeton: And then I would be, like, naturally take my foot off the gas Right. And just chill. Like, I thought I was still working hard, but, like, in reality, I wasn't. Mhmm.
Speaker: And
Templeton: then I'd run out of money, and I'd go, shit. I need to make more money. So I'd work hard, and then I'd take my foot off the gas. So I would get serious about my business sooner. And when things get messy and when things are hard and you have five or six deals in, back then, five or six deals to me was a lot.
Right.
Speaker: So
Templeton: I was like, oh my god. I can't handle this. So I naturally would take my foot off the gas, tend to those five or six deals, and then have nothing in the pipeline and have to restart. Right?
Steve: Right.
Templeton: So if I'm me looking back, when I have five or six deals in, I would push the gas pedal harder and make a bigger mess
Steve: Yeah.
Templeton: And just figure it out.
Steve: So, you mentioned that you realized a lot of time you were spending was actually time wasted or you weren't as good as you used for your time. So, you know, time management is is is an issue that comes over and over and over again. Right? How did you solve the time time management issue? Or not maybe solved, but how are you conquering to the best of your abilities?
Templeton: I think we both know I'm still not perfect at it. Yeah. My calendar is is like my kryptonite, but I'm getting much better at it.
Steve: Yeah.
Templeton: And what I've learned is that there is enough time for whatever it is you wanna do.
Steve: Right.
Templeton: You just have to decide is that a priority or not. So, like, my new model right now is if it's not wildly important, I'm not doing it.
Speaker: Yeah.
Templeton: And I've and I've been fortunate to build out a team and and leverage out through amazing talented people, so I can have the luxury to really focus on my highest and best use. But I was saying yes to a lot of stuff
Speaker: Right.
Templeton: That I really shouldn't have been saying yes to. So if it doesn't light you on fire in the beginning though, you kinda have to do a lot of stuff. I mean,
Steve: I would just be saying yes to
Speaker: Do you have anything you don't like to do? Yeah. For sure.
Templeton: But now, if it doesn't light me on fire or it's something I really wanna dive deep in Mhmm. I'm saying no to it.
Steve: Yeah. And then going back to time management and the topic we talked about a moment ago where you're saying, you know, you're doing the social media thing. How do you plan out your social media to make sure that you're doing it consistently? Because consistency is the biggest problem for all of us.
Templeton: So, you you know, I'd love to say, like, I have a social media calendar, and I'm like, oh, I'm supposed to post this right now. For me, I just kinda I'm very mindful of and I'll look at what I've posted, and I'll be like, okay. I've posted five family photos. I haven't talked about business in a while or vice versa. I've posted six business things.
People might be getting tired about whatever this is. So I try to have a blend. I call it the seventy thirty blend. I try to have it about 70% of my life Mhmm. And then 30% of my business.
Yeah. Because I get so many messages from people now. Like, hey, man. Keep doing what you're doing. Like, you're inspiring me.
I love what you're up to. Like, how can I get involved? How can what should I be doing? Because I'm a huge mindset and motivation guy. Yep.
Like, I I'm the baby t Robins. But, so, like but it's it's like what I'm passionate about. Like, I'm about helping people. If I can dive into your situation and help me, that's my favorite thing to do.
Steve: I know. Me too. I love that. I love that too.
Templeton: And social media gives you the width to to do that at a high level.
Steve: So, you know, maybe you just answered this question. I don't know. What is your superpower?
Templeton: I think caring. Like, my superpower in business is probably connecting with people and negotiating. Connecting people and negotiating. Connecting people and negotiating. Because I always negotiate from a place of win win.
Speaker: Mhmm.
Templeton: Like, let's collaborate
Speaker: Yeah.
Templeton: Instead of, you you watch million dollar listing or whatever and they're arguing and this.
Speaker: Yeah.
Templeton: I don't like my mom always says, you get more bees with honey than you do vinegar. Yeah. So I always come from collaborative approach. So my negotiations tend to go very, very well, and I find solutions that work for everybody, especially my client.
Steve: Right.
Templeton: So that's number one. Number two is I connect you could throw me in a room with, very affluent and whatever type people Mhmm. I can blend. You throw me in a room with blue collar, you know, or drinking Coors yellow bellies, I can blend in. Like, do you know what a yellow bellies?
Steve: I've never had a yellow
Templeton: Oh, dude. It's it's it's a tourist original. It looks like a little
Steve: Okay. Okay. Oh, no.
Templeton: That's a tourist original.
Speaker: Okay.
Templeton: And it's yellow.
Speaker: So I
Templeton: can Okay. Up north, I'm from a small town. Ben, Colorado, he knows. We call it Yellow Bellies.
Steve: Okay.
Speaker: But I'm
Templeton: just saying the whole spectrum, I guess, that would be my superpower is, like, I can genuinely make friends with most crowds. Alright. And then yeah. I'd say that's it.
Steve: So can we talk about your wholesale business a little bit?
Templeton: Yeah. Absolutely.
Steve: Okay. So, I kinda shared this yesterday. You know, I put a listing up, in in Chandler, you know, a 5225. It's three two less less than 1,600 square feet. You know, we're listed at $2.48.
And we got seven lowball offers. Seven.
Templeton: Right.
Steve: Right? Which I know this is the business. This is the game we're in right now. Now. Like, I'm not offended by that.
Like, you can send me, you know, half the price. I don't really care. But pick up the phone and tell me why I should go with your offer. And I think
Templeton: that's one of the things you do really well. So rapport building, because I know that great deals right now are getting wholesaling is like a hot term right now. Agents are trying to figure out how to compete with the offer pads and the open doors and just these different these new disruptors that are coming into our market and changing the way we have to conduct business. So I know it's competitive. So where's my competitive edge?
It's my relationship building.
Speaker: Mhmm.
Templeton: So I will call you on that, Steve, and say, hey, Steve. What's up, man? How are you? My name is Tam. Here's the deal.
Where do you need to be on that house? I wanna make this work for both of us. Mhmm. You know, and just figure out your hot buttons that I can press that make you feel good about the deal and will have you choose me as your end buyer as opposed to x, y, and z guy.
Steve: Right.
Templeton: And sometimes I win homes where I'm not the highest offer.
Speaker: Right.
Templeton: But I built so much rapport that they end up selling it to me.
Steve: Yeah. And so that just goes back to, you know, actually picking up the phone and connecting with people.
Templeton: So 10 of my calls so I prospect every morning. Right? And 10 of my calls are to agents.
Steve: Yeah.
Templeton: I need to have 10 good conversations with agents where I'm just connecting with them and saying, Steve, it's temp. I'm checking in again. Do you have anything off market right now? I'd love to just take a look at it. You know, I wanna be number one on speed dial.
If you have a deal, you're calling me. Right? And they laugh and I laugh and it's but it's genuine. It's like those are real friends and connections of mine.
Steve: Right. Call me first. Always call me first. So, you know, one of the things that I I like working with you. Right?
Because I work with a lot of people. Right? And there's no shortage of people that we can help.
Speaker: Right.
Steve: Right?
Speaker: But one
Steve: of the things I like a lot about you is the gratitude, you know. Right. It's that just simple like, hey, you know, I talked to Tap Tap Tap, you know, helped him, didn't help him, whatever. I was like, dude, I appreciate you. And that little small touch, I know impacts me.
And I know when it, you know, I'm feeling good. I'm making other other people feel good. So I would say, you know, is there something that do you learn that from somewhere or it's just
Templeton: Gratitude. So, dude, I'm a self help. Like, I'm I get weird on it. Right? Yeah.
And gratitude, I have learned that you cannot be in a negative state of mind if you are in a state of gratitude.
Steve: Yeah.
Templeton: I cannot be angry, upset. I can't be any of those negative emotions that really hurt us Mhmm. If I'm in a state of gratitude. Yeah. And gratitude, you can pull from anywhere.
Like, I look at when I'm in my car and I look at someone waiting for and I I do this so often. I look at someone waiting for the bus. Mhmm.
Speaker: And I'll
Templeton: be like, gosh, man. They imagine having another hour on your day to get to work, another hour to get home. Like, thank you, God. Thank you. Whatever power, higher being you believe in.
Yeah. I get chills thinking about it. Thank you for giving me what I've not only worked for, but, like, I won the the genetic lottery of living in a first world country. Plan. Right?
Like, I had no control over all that. So thank you. I'm just so grateful. You can get so granular on gratitude. Yeah.
Like, holy smokes. I'm just thankful I ate. I'm thankful I have a car. I have a just all these things.
Steve: You know, we talk about, like, things to be grateful for and people are like, I don't know what to be grateful for. And, like, the first thing I was going to is, like, be grateful you live in United States Of America.
Templeton: Right. And you woke up. Yeah. Like, so one of my best friends, and I didn't plan on talking about this. One of my best friends, he played college basketball with me.
He's here in town right now.
Speaker: Yeah.
Templeton: A year older than me. He was a sophomore. His name's Chris Davis. He's a dear friend of mine. Stage four brain cancer.
Just had surgery. Right? And he called me, and he's the biggest jokester, the most fun loving sweet guy, and called me and said, hey, Tim. What's going on? I was like, hey.
You're in town. Let's link up. And he goes, hey. I'm in I'm at the Mayo. I I have brain cancer.
Or, you know, I have I have a brain tumor
Steve: Yeah.
Templeton: And I have surgery. So that's been a hard thing that we've been doing with these last few weeks, but it's given me a a tremendous amount of gratitude because this jovial, fun loving guy who's a year older than me. So he's 31, I believe.
Steve: He's old.
Speaker: You know
Templeton: what I mean, though? Like, he's 31 and and he's dealing with that. Like, can you imagine? So you could get gratitude from anywhere.
Steve: Yeah. Yeah. I mean, I and I definitely know that pain because I had, you know, my friend, I was we were 24 when he passed away from cancer and it was just a matter of, like, three consecutive weekends. It was like, hey. I found out I have cancer.
So I'll come out. You know, I'm out. And I'll be there, and jump on the next, you know, not next flight, but that weekend.
Templeton: Right.
Steve: Right? And then the next week, they're like, hey. He's not gonna make it. Like, the next week Right. He's not gonna make it.
So, okay. So we came out and say goodbye. And then the next week, it was a funeral. I was like, man. It's crazy how fast things can change.
Templeton: Well, you know, and I think that's a true test. And I'm inside of one of these tests right now with this experience is it's easy to be the fun loving jovial guy on Instagram and on Facebook and showing the highlights of your life and
Speaker: Yeah.
Templeton: Hey, guys. Stay inspired. Stay motivated. Right? Like Right.
Being that source of inspiration.
Steve: Easy to think of that.
Templeton: When things are up. Yeah. But But the true the true people that are are built for it are when when you're getting kicked and you're down
Steve: Shut you down.
Templeton: And you can still share that message and still find gratitude.
Speaker: Yeah.
Templeton: That's when you're free. Right. Like, I could lose everything today. And if I still had my wife and kids, I'm rich. Like, I've already won.
Steve: Right.
Templeton: Like, I'm good.
Steve: That's powerful.
Templeton: So everything else is just gravy on the potatoes. You know? Like, I have my wife. I have my children. I have my mom and dad still.
I have my brother. I have a lot of great best friends. I have mentors.
Steve: Yeah.
Templeton: Like, I've already hit the lotto.
Steve: Yeah. I got a chance to to meet your mom too. She's awesome.
Templeton: My mom's the sweetest lady in the world.
Steve: I don't know how you're able to dunk. You mean your mom's not super tall.
Templeton: Well, I can't dunk anymore, but there was a time I had some bounce.
Steve: So Brett Johnson I'm sorry. Not Brett. Julio's asking, what are the things you would go back and say no to right now that you were saying yes to before?
Templeton: Julio is awesome, by the way. He's a rising star. Yep. I was loving on him. What's the question?
Steve: What will you say no to now that you wouldn't say no to before?
Templeton: Just like random appointments. So, like, I'm loyal to just like you you find vendor partners. Right? And I'll be loyal to them and just be like, hey. We're gonna do business.
And a lot of people, especially especially once you start selling a lot of homes or reaching out to you, hey. Could I take you for a fifteen minute cup of coffee? How many of those calls do you get?
Steve: None. They don't they don't I don't have my cell phone anymore anymore now.
Templeton: Okay. Well so and I would always be like, I'm like so fun loving. I'm like, yeah. We can grab a cup of coffee. Let's go do it.
And then they would tell me about their marketing material and why I should send them my deals and this and that. And I may I met a lot of great people, and I I don't regret those times. But if I still took every one of those calls and went on every appointment, I would never have time to, like, sell a house or build my company.
Speaker: Right.
Templeton: So I would say no to I was busy being busy for, like, a while.
Steve: And you're very fortunate that you figured that out because, I mean, you used to go to some of those continuing education classes. I mean, there's a lot of people busy learning stuff, spending three hours
Templeton: it's that analyzation, parallelzation. Like, so many people, especially in our business and in any business, they prepare to get ready to prepare to be a badass.
Steve: Yeah.
Templeton: And they never just go be a badass. Right. It's like, if I that's another strength I have is I'm willing to jump into the fire Mhmm. Before I really know what I'm doing.
Steve: Alright. And that's why we're doing this raw and uncut.
Templeton: Yeah. That's why we had mic issues and we've we've spun with it and we're good. You know?
Steve: It's it's all good. So how long did you wait until you started investing 20% of your money into marketing?
Templeton: Okay. So this is That's
Steve: b white. So what's up, b white?
Templeton: B white. What's up, b wizzle? Okay. So I was a year or two in. So my first year, I did, like, 4,000,000.
Mhmm. Next year, I did 10,000,000 and was solo. And I was like, holy smokes. Like, that I was at my bandwidth.
Steve: 10,000,000 by yourself? No assistant?
Templeton: No. No. Okay. So I messed up on the story. 5,000,000.
But, like, I was at my, yeah, no assistant. It was awful. So but when I made the jump from, like, four to 10
Speaker: Mhmm.
Templeton: I didn't really have much money at that point because I told you I was on the roller coaster. Right?
Speaker: Mhmm. I
Templeton: remember being in the second living room of our house whispering into, Zillow spending $5,000 a month that we didn't have for ads and because I didn't want my wife to hear. And I was like, yeah. Let me let me get 5,000.
Steve: Right.
Templeton: And I made a promise to Denise. I was like, hey. I'm gonna take every one of these leads because quite frankly, we need to do this. Mhmm. And I promise you I'm gonna work so hard and show a return.
So and and I also got a lender to help me out on that. So we on about $40,000 in investment Mhmm. I turned that into about 240,000 in revenue.
Steve: Pretty good ROI.
Templeton: That's the money that helped me launch Tea Group, helped me launch my life. Like, I'm only four or five years into this, and I've had a very, rapid growth.
Steve: Yeah.
Templeton: But a lot of it took place when I got on that secret phone call and was like, alright. I gotta start spending some money. Yeah. But I still kept working my sphere of influence bucket. Now I had a lot of leads coming in.
I started networking. My name started getting out there more, and it was like this perfect storm. And then here's the thing. There was times I didn't wanna answer the phone because I'd I'd titled it Zillow money pickup exclamation point. And, like, I'd be like, I don't wanna take this.
Yeah. But I promised myself I would, so I'd be like And
Steve: you promised your wife?
Templeton: Yes. So I was like, this is Deb. What can I do for you? And I quit telling people about me. If you want a lead conversion tip, don't talk about yourself.
Say, great.
Speaker: When do
Templeton: you wanna go see that house?
Speaker: Mhmm.
Templeton: Let me set it up for you. I'll meet you out there. And then if they sound like sketch, call them back and be like, hey. Tell me a little bit about your situation. You know what
Speaker: I mean?
Steve: Right. Right. Let's see.
Templeton: What you laughing at?
Steve: Denise, as I heard, though, she heard you make that call. Oh, shit. So what marketing do you find most effective to attract referrals in business?
Templeton: Agent relationships. Yeah. So if we're talking wholesale
Speaker: Mhmm.
Templeton: It's every agent in the valley now knows not every agent, but I would like to think that. But if you know me, you know that I wanna see your properties first and give you a cash offer today.
Steve: Right.
Templeton: That's the biggest thing for my wholesale. Number two would be my sphere of influence in social media. I'm actually doing a temp talks next month on how to leverage your social media. So that would be, like, how you really dive into and connect with people.
Speaker: Right.
Templeton: I always say on social, you can't just be interesting. You need to be interested.
Steve: Right. Right.
Templeton: So if you want everyone to love on you, but you never say, wow, Steve. Great job, man. That's awesome. Mhmm. Like, you're just taking without giving back.
Steve: Exactly.
Templeton: And if you wanna get technical, I mean, people hate it, but I get a healthy return from Zillow because we manage those leads really well. They're expensive, but
Steve: Doesn't matter. Doesn't matter if they're expensive. If every dollar you put in, you get $5 back all day.
Templeton: I take I always say that. I always tell people, like, I'll pay a million bucks if you give me 1 and a half million back.
Steve: Yeah. No problem. No problem. So let's see what else was there. What other social media platforms do you find most impactful in reaching your sphere?
Question mark is Snapchat, Facebook, or Insta.
Templeton: Facebook and Insta. I don't have a Snapchat.
Steve: Okay.
Templeton: Instagram stories, I really like. I think that's where a lot of people, like, get to watch my day and, like, watch kinda what I'm up to and they're interested. And then they'll message me and be like, dude, that's really cool. Like, thank you for sharing because maybe they're in a situation that they're not loving and they wanna do something different. Yeah.
And I can kinda show them that a regular guy is, like, kinda killing it, and I'm really happy with what I'm doing, but I'm doing it my way.
Steve: Right.
Templeton: So, Facebook and Instagram are huge.
Steve: Cool. Cool. Let's see. What else was there? What is the greatest lesson you've ever learned?
Templeton: To give without any expectation. Yeah. The faster you give Mhmm. Without expecting anything in return, you your success will skyrocket. Yeah.
Where now I've honestly considered I'm gonna I'm gonna dang. I'm gonna I was gonna talk about this on my podcast, but we talked about it on yours. Creating half a day so, like, taking half a day every week and having it be my giving, like, like, my giving session.
Steve: Yeah.
Templeton: So for five hours, I will literally do anything for anyone for in those five hours. You need help moving? Great. You you want me to dive into your business and help you figure out lead conversion? Great.
Steve: Right.
Templeton: For free. I just want to help. And if I do that over and over and over again First, how many hours of the day? Five hours.
Steve: A day?
Templeton: Oh, not every day. One day a week for five hours. Okay.
Steve: I say, look, as your broker, I'm concerned about your business right now.
Templeton: No. No. No. But imagine if someone really committed to giving it at that level.
Steve: Oh, yeah. No.
Templeton: They they would because you're making these little equity deposits Yeah. Into like, I always say now, like, if there was a market shift or anything like that and I was unprepared, which I'm not. I'm very ready. I have given value to so many big players and small players or just people alike. I would like to think that, like, my tribe would lift me up if they saw me in a bad spot.
Yeah. And I could go I could I could go to you, Steve. Right? And, like, I'd be like, Steve, how do we leverage my talents? I'm in a bad spot.
Can you give me a job? I bet you'd figure out a lot.
Steve: 100%. 100%. Find a way to make it work.
Templeton: Or other really big players in the game that they know my heart. They know that I wanna give. They know that my my talents. And they would say, Tim, come work for me. Yeah.
Right? So, like, I'm fearless at this point. And I told you I already won.
Steve: I could tell you. I mean, there's someone right now in the industry, you know, our friend. Right? I mean, he's like, look. You know what?
I don't wanna run a team anymore. I just wanna jump on someone else's team. And everybody testament to giving.
Templeton: To say who
Speaker: it is. I know we don't say who
Steve: it is, but
Templeton: it's just Imagine the most lovable, likable, amazing dude in the industry.
Steve: Yeah.
Templeton: Just say, you know what? I'm not gonna run a team anymore. I'm gonna plug into another team.
Steve: Right.
Templeton: This is what happened. The it was like the universe opened up like, we want you.
Steve: Because he parted everyone And he was here now.
Templeton: Like, a million people that wanted him. Right. And that's exactly that just shows you that
Steve: Exactly. And he's the biggest giver we know.
Templeton: If you give Yeah. You're gonna be good.
Steve: Yep. Very true. Very true. Let's see. Is there anything else is there?
Okay. So, Denise, yes, you missed it. We did talk about the waxing story.
Speaker: Babe. So
Templeton: she was drinking martinis. I wasn't even drinking. And people thought I was faded. I was like, like, no. I was just I was in pain.
I wasn't.
Steve: Alright. So note to self, definitely don't don't don't do the hot wax thing.
Templeton: Hot wax if someone's gonna send you a deal.
Steve: That's true. Okay. So what are you learning right now?
Templeton: To focus on the wildly important. Mhmm. To manage my my I don't even like to say manage my time better now.
Speaker: Yeah.
Templeton: It's manage my priorities better.
Speaker: Mhmm.
Templeton: And also that there's no perfect plan. Like, I don't need to be at my income goals tomorrow. I don't need to be at my freedom number tomorrow. Like Yeah. It's a process.
And there's always here's here's the biggest thing I've learned as of late. If you're always waiting for when I get to this point, when I get to this point, I'll take a vacation. When I get to this point, I'll find a significant other. When I get to this point, I'll reinvest in this.
Steve: Yeah.
Templeton: You're there's always gonna be another when I get to.
Speaker: Mhmm.
Templeton: So why not if you're not enjoying the journey, you're never gonna actually feel satisfied.
Steve: Alright.
Templeton: So this journey has to just be a fun ride that you're loving because when I get to, you're gonna get there and then there's gonna be another one I get to.
Steve: You know what's crazy? So I think this is probably before I met you. So I drove an Audi s four. Right? Right.
Loved that car. Loved it. But I remember, like, I bought it to the gas station to fill it up before I drove them because I flew to California because that's where it's
Speaker: cheaper Yeah. To drive it back. So looking,
Steve: I was like, I got my dream car. You know? It's been on my checklist forever.
Templeton: Change your life to zero.
Steve: Didn't feel any different. It's like, that's just my car. It's just strange.
Templeton: You know I'm on the weird minimalist kick.
Speaker: Yeah.
Templeton: So I bought my dream car. Yeah. Like, within two weeks, I was like, this is so stupid. And I had a paid off Sonata. I was like, man, I can keep moving because and I always tell people this.
It's the the material doesn't make the man. Right. Man makes the material.
Steve: Right.
Templeton: So I know now I can show up wherever with confidence, and people are gonna know I'm a player in the game Yeah. Because I am.
Steve: Exactly.
Templeton: Not because I I do still have a decent car, but that's there's other reasons that I feel really satisfied around it. Yeah. But I bought that BMW seven fifty l I because I wanted other people to know I was making it. Yeah. Where now it's like, if you here's here's the last thing we could leave with, or you could tell me what the last thing we leave with.
But here's a thought.
Steve: Yeah.
Templeton: If you're pretending to be anything other than what you are Mhmm. You will become exhausted. Yeah. Because eventually, it's going to fade. Right?
And your true colors are gonna come out, and you cannot keep that facade up, and it's gonna be exhausting. So just skip all the BS and just be you. Right. And you're gonna be much more free, happy, and content.
Steve: It's definitely definitely words of wisdom. Let's see what else is there. Okay. So Peter wants to know when he should start investing. Because it's like, you know, when I get to, when is the right time to start investing?
Templeton: I talk I mean, you can start anytime. So I talked about this on my learn some shit about real estate in less than sixty seconds today. It's like, if I didn't have a family and kids and, like, certain means that I had to make for a a house, if I was single, I would come to me or to whoever your real real estate professional is and say
Steve: What's up, Peter?
Templeton: I wanna make I want to I wanna go buy my first fourplex Yeah. Which you could buy as a single family home.
Steve: Right. FHA.
Templeton: FHA, three and a half percent down. I'd live in the one unit. The other three units would pay for my rent or not my rent, my mortgage. I'd live for free. I now have four units.
Twelve months later, I'd go buy my second one. I'd live in there, fill in that fourth unit. Yeah. So now I have four rentals, and I'm living for free again with three other rentals, and I would repeat that process.
Speaker: Right.
Templeton: So now within two years, you could have eight units.
Steve: Right.
Templeton: The and you lived for free for two years.
Steve: Exactly.
Templeton: That's what I would do. Or
Steve: Saving a
Templeton: lot of money.
Steve: You know what I'm saying? So let's see what else was there. How
Speaker: has failure
Templeton: shaped your life? Shoot. I mean, it's taught me a ton. Like, sometimes you have to, like, eat some humble pie Yeah.
Steve: And and
Templeton: learn from it and be willing to, like, say, you know what? I see what I did wrong, and I'm not gonna miss make that mistake again. There's nothing wrong with making mistakes
Steve: Right.
Templeton: If you learn from them.
Steve: Yeah.
Templeton: There is something wrong with making the same mistake over and over and over again and not changing anything about it.
Steve: Yeah. I know, like, some of the, people we've had in our office, they're very surprised the first time they screw up. I was like, okay. What did you learn from
Templeton: it? Right.
Steve: Right? It would and, like, I didn't find the handle, and they're like and I'm desensitized places they worked at where they're just totally expecting
Templeton: Right.
Steve: Like, their boss to fly off. And I was like, look. If you're not making mistakes, you're not trying hard enough. Like, we gotta we gotta make mistakes. Alright.
So what have you read that everybody should read?
Templeton: Well, the first one that lit me on fire was Rich Dad Poor Dad. That just gets you thinking about money differently, thinking about assets differently.
Speaker: Yeah.
Templeton: Have your assets pay for your liabilities. Now you're financially free. Creating infinite money. Money that comes in always rather than so many realtors. They gotta go put another sign in the ground to make more income, and they have to repeat that process.
Steve: Do you get that book out?
Templeton: Recent yeah. So I have, like, 10. So whenever people meet with me, I'll I'll share that one.
Speaker: Mhmm.
Templeton: The Richest Man in Babylon
Speaker: Yeah. I love
Templeton: that. Is one of my it's one of the greatest financial books you could read, and it's in story form, and it's a great story. As a man thinketh
Speaker: Mhmm.
Templeton: I'm not kidding. If my buddy Tim Esteban is watching, he's a realtor with Holmes Smart. He's Mhmm. He's only part time, and he's killing it. But long story short, he was my neighbor and would kill me in ping pong.
Speaker: Mhmm.
Templeton: Kill me. I read this book, dude. And, like, my thoughts were, like, steroids at this point. Like, I could think anything and I could do it. I went down the street.
I beat him in ping pong after I read the book, which was impossible.
Steve: You didn't change anything?
Templeton: I shot at 85 in golf, which I had never shot lower than, like, a 90. Mhmm. It was like my thoughts were, were, like, so powerful. So read as a man thinketh.
Steve: Is that what I was doing wrong when we were playing the Dave and Buster's? I wasn't thinking about hard enough.
Templeton: Yeah. You should have read the book, but ain't nobody beating that.
Steve: Yeah. I can't believe I lost you. It was, like, three or four times. That's never happened before. What have you done that everybody should do?
Templeton: Believe in yourself, for one. Have an amazing partner. So, like, my wife, Denise, and I, we've just like any relationship, we've had highs, we've had lows, but someone that believes in you is gonna stick with you and empower you to chase what you wanna chase. Yeah. That's key.
And get serious about your business sooner. Get around bigger thinkers sooner. I was at a small brokerage that I respect and with amazing people. Yeah. But I was selling, like, $4,000,000 a year and was, like, the top producer there.
So then I was like, man. Oh, I didn't even know about this whole other world. So I'd get around bigger thinkers sooner. Start investing in yourself sooner. Like, I spend a lot of money every month on my self development.
Yeah. So and now I you know, in in turn, I share my message and and charge for it at times. But the people who are willing to invest in themselves are gonna get where they're headed so much quicker.
Steve: But I would say you're not investing just yourself. I mean, kinda like what you said. Like, you're also investing in others too. Right? Like, you you're taking that knowledge, curating that knowledge, and then you're sharing that knowledge.
Templeton: Oh, I will share it with, like Yeah. That's, like, that's what you wanna do is give. You wanna give. You don't always have to give money or your time. You could give your knowledge and say, hey.
I when I first started, I hit this massive pothole. It wasn't fun. You should steer around it.
Speaker: Yeah.
Templeton: And now I just saved you $20 because I made that mistake.
Steve: Right. Let's see. How do you find a way to manage your work life balance, or do you think that's not a real thing?
Templeton: Leverage. Leverage. You gotta find amazing people that buy into the vision. So I have the best agents. I have Shauna
Speaker: who runs all operations. I have
Templeton: Scott who runs all marketing. I have Chelsea and Jenna who, like or, like, executive assistant, transaction manager type roles.
Speaker: Mhmm.
Templeton: I have, Brandon. I mean, I just have amazing agents that handle so I don't show property. I've just leveraged my life to where I can focus on the wildly important and then spend time with my wife and kids.
Speaker: Alright.
Steve: Cool. Awesome. Why do you think most people fail?
Templeton: They they don't they don't go all in. They dunk their toe in the water Mhmm. And they they they act like they're doing a lot.
Speaker: Alright.
Templeton: But deep down in their heart, they know they're not doing everything it takes. Like, you have to go all you gotta burn the boats, in my opinion. And you gotta go all in, and don't lie to yourself. Don't be easy on yourself and be like, well, you know, you did pretty good today. No.
It's like, dude, do great today.
Steve: Tried really hard.
Templeton: Yeah. Do great today. And go all out. Like, sprint as hard as you can until you drop and fall. Pick yourself up and then do it again.
Steve: Yeah. No. That's powerful. Let's see. Is there anything else?
No. That's it. So the last question for you, and you you you can avoid you can refuse to answer this question. It's totally fine. But what pisses you off?
Templeton: Pisses me off. I mean, I'm pretty fun loving.
Speaker: I know.
Steve: That's what I'm saying. It might be hard for you.
Templeton: It's hard for me to get too riled up. Like, I have so many people, like, get crazy with me or get crazy with one of my agents, and then, like, I'll step in and be like
Steve: You're like mama bear?
Templeton: Yeah. Or papa bear. However, you
Speaker: want to
Templeton: call it. But, yeah, I'm like, hey. You ain't gonna do that. But I always come with the you get more bees with honey than vinegar. So it's rare because when I was younger, I was wild.
And I would fight, and I was, like, crazy.
Speaker: I know
Steve: you've told me some of the stories.
Templeton: So I don't ever wanna go back to that guy. Like, I see things from a different perspective now. So nothing really pisses me off. I guess, like, if people are unwilling to help themselves. Like, if they have the answers and they're just, like, unwilling to help themselves.
I guess but that doesn't even make me mad. I just it makes me feel more bad for them.
Steve: Like Pity.
Templeton: Dude, they are like, man, you got the answers. Like, let's just like, let's go. Let's go. And if they're unwilling, it doesn't piss me off. It just makes me sad for them.
Speaker: Yeah.
Templeton: I'm like, dude.
Steve: I'm the same way. Alright. Let's see. So is there we got let's just give it five, ten more seconds. If you got a question you were waiting on, now is the time.
I can't see anybody typing on this, so I don't have an iPad. So I think we're good. So, hey, dude, thank you. Awesome. I think that was an awesome, awesome first show.
I don't know if we're gonna be able to top it.
Templeton: Dude, well, you shouldn't have started with me because it's it's a downhill slide from here.
Steve: Alright. Thanks, guys.


